I can’t pinpoint when it happened but … when did Warcraft turn into a game about gear? Not only the community obsess over purplez even the developers seem to make an issue out of it. Sure it’s nice to get shiny new shinies but items are a means to an end, not the end itself. Whether you be levelling or end game raiding upgrades allow you to push further. But now it seems we push further to get new items … it’s strange. I admit to liking it when someone whispers me and says “nice gear m8″ or whatever. But I like to think they are complimenting the guilds achievements (in allowing me to obtain such gear) or perhaps my decision to take item X over item Y. It’s probably not the case though!